52 years old, 30
countries, an international network that spans the globe.
Les Nouvelles Esthetiques was established in Paris in 1952 and has
grown to a magazine with a worldwide reputation. It is currently
published in 30 countries spanning the globe for the USA, Brazil,
France, Italy, Russia, China, Japan, South Africa to Australia,
and distributed to close on 70 countries.
Les Nouvelles Esthetiques is a publication dedicated to the up to
date knowledge in the world of Spas, Well-being and Beauty and
encompasses all aspects of the spa industry: skincare,
bodycare, nails, make-up, haircare, spa therapies and business
management, with a high
fashion feel to complement its contemporary nature.
Les Nouvelles Esthetiques, South African Edition was launched in
October 2002, by Max Café and is now available bi-monthly. The
South African Edition is distributed to all neighbouring
countries, Kenya and Mauritius.
Les Nouvelles Esthetiques commitment to
In keeping with the global trend of Wellness, it was decided that
Les Nouvelles Esthetiques would dedicate a large percentage of the
editorial of the magazine to the furtherment of the SPA INDUSTRY.
This includes, spa management, spa treatments, spa reviews and spa
The strength of this decision sits in the size and the reach of
the Les Nouvelles Esthetiques group, allowing for sharing of
information and the international promotion of the SPA TOURISM,
with the fusion of therapeutic treatments, ideas and decor.
July 2004: Les Nouvelles Esthetiques Club
In South Africa this commitment is being further driven with a
web-based awareness campaign for the Spa-goers and Beauty
enthusiasts, that includes a newsletter and an up to date website
containing information on spa cuisine, spa reviews, spa
treatments, spa travel specials, up-to-date beauty information,
competitions, special offers, launches and in January 2005, the
Les Nouvelles Esthetiques spa loyalty card.
Les Nouvelles Esthetiques Gift Vouchers has also been made
available, redeemable at designated Les Nouvelles Esthetiques Spa
/ Salons throughout the country, creating awareness and
facilitating the growth of the South African Spa and Beauty
Industry, while giving the recipient and purchaser of the gift
voucher peace of mind.
here and Explore the LNE worldwide network
South African Publisher
P.O. Box 81204, Parkhurst
Johannesburg, South Africa
+27 11 447 9959
+27 11 447 2010
Tel: +27 11 447 9959
Anthony de Freitas
Dr. Nadine de Freitas